Streamlining Feedback Collection for an E-commerce Advertising Business

November 13, 2024

Tags: Self Service Portal

Project Background

As their business grew, this e-commerce advertising services company found it increasingly challenging to keep up with collecting consumer feedback. Employees were spending hours copying and pasting feedback from emails into their system, and the business was considering hiring additional staff just to manage this process.

What We Did

To streamline feedback collection, we built a customer portal where consumers could leave feedback directly on products. This portal allowed feedback to flow seamlessly into the system without any manual input from the team.

Outcome

Automated, efficient feedback collection that freed up employee resources, enabling growth without the added cost of new hires.

With the new customer portal, employees no longer had to manage feedback manually. This saved time and energy, allowing the team to focus on higher-value tasks, and ultimately eliminated the need for additional hires to handle feedback as the business expanded.